Our blog, Well said: Insights in health & wellness branding
Spreading the thoughts, knowledge, and insights that help drive our ROI
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The Power of Personalization: What’s Driving Patient Loyalty in Pharma Today
What strategies are helping pharmaceutical brands create more meaningful and lasting connections with patients? In today’s crowded and highly competitive pharmaceutical landscape, brands must go beyond traditional financial assistance programs to truly stand out. While financial support remains an essential foundation, especially during economic uncertainties like those experienced during the COVID-19 pandemic, it is only one piece of the puzzle....
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The Power of Personalization: What’s Driving Patient Loyalty in Pharma Today
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Read the article The Power of Personalization: What’s Driving Patient Loyalty in Pharma Today within the Health & Wellness Advertising category.
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Why Social Media and Patient Communities Matter More Than Ever in Pharma Marketing
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Navigating Social Media in Pharma: Influencer Partnerships, Patient Voices, and Ethical Engagement
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How Mobile Health Apps and Wearables Are Reshaping Pharma Marketing and Patient Support
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Balancing Future-Forward with Foundational Focus – New Tools vs. Timeless Truth
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The Joy of Judging: Why You Should Judge Advertising Award Shows
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How are digital therapeutics and telemedicine transforming DTC engagement?
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New Health and Wellness Devices That Deliver Big and Overcome AI Resistance
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Read the article New Health and Wellness Devices That Deliver Big and Overcome AI Resistance within the Health category.
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Taking on 2025 with Innovation, Simplicity and Agility
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Read the article Taking on 2025 with Innovation, Simplicity and Agility within the Health & Wellness Advertising category.