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The Color of the Year is… Nothing?

Pantone just named Cloud Dancer White its 2026 Color of the Year. A white so pure, it’s technically the absence of color. Bold. Minimal. And honestly, a little confusing. Why choose nothing when the world is bursting with everything? Maybe because in a time of overstimulation, nothingness feels like a luxury. Or maybe it’s a prompt to pause. A clean...

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