About Laura Bartmess
Laura Bartmess, SVP, Account Director, has more than 24 years of agency experience in healthcare marketing, with a focus on rare disease. She thoroughly enjoys all that comes with launching, rebranding, and nurturing brands throughout their lifecycles, and has been fortunate to form many lasting, successful client partnerships while doing so. Outside of the office, Laura enjoys cooking, traveling, writing and hanging out around Chicago with her husband and two young kids.
For the last decade, I’ve been deeply involved with brands that treat rare diseases. Interestingly, a unique aspect of the...Read full post
Everyone can recite what makes a strong position. It must be differentiating, motivating, sustaining, emotional, relevant, etc., etc., etc. As...Read full post