CareersA great place to grow

At AbelsonTaylor, you'll have the opportunity to nurture your talent and strengthen your abilities. Take a look and see if there's a position that fits you.

What our people are saying

Work-life balance is treasured here without sacrificing quality. I can feel great about what we’re creating and still go home to my family at night.
I love finding solutions to help brands make a positive impact on patients.
Good ideas are appreciated, and that feels good.
Everyone has a voice. You can be a VP or an associate. AT cares more about a good idea than who delivers it.

(They didn't get paid extra to say this. Honest.)

Open positions

Director Engagement Strategy

The Director of Engagement Strategy and Analytics will be primarily responsible for providing leadership and strategic guidance for all digital projects and initiatives and RM programs for assigned accounts.

Full job posting

Job Description

The Director of Engagement Strategy and Analytics will be primarily responsible for providing leadership and strategic guidance for all digital projects and initiatives and RM programs for assigned accounts. The goal is to provide guidance that takes into account the customer journey and lifecycle and to coordinate this with a channel plan that outlines the most efficient path to connect with that customer. Successful candidates will demonstrate a history of creating innovative and effective digital initiatives as well as customer loyalty programs and maximizing the usage of applicable customer data. This position requires a sound understanding of current and emerging interactive vehicles that impact digital communications.

Functions and Responsibilities

  • Serves as a thought leader in aligning digital marketing strategies under a client’s business goals and objectives
  • Directly manage digital strategy team members for all assigned accounts to determine client digital and relationship management needs and provide strategic framework to answer those needs. Work inpartnership with the agency’s account directors to ensure that resource needs and strategic needs arefully met.
  • Client thought leader in aligning integrated marketing strategies under a client’s business goals and objectives; direct client communication to sell in new strategies and executions
  • Serve as Agency lead for process improvement and other critical initiatives, as assigned
  • Manage assigned digital and the RM strategists to provide account teams with consistent, valuable and relevant guidance
  • Lead efforts to evaluate digital and RM programs and tactics that coordinate multiple customer touchpoints to optimize successful consumer experience
  • Work with account team to identify opportunities and determine and prioritize project scope and business specifications
  • Provide strategic insights and support, as assigned, for new business opportunities
  • Demonstrate leadership and expertise in key digital analysis and performance including Google Analytics, SEO, UX/UI
  • Provide regular client team education on digital and RM philosophies, trends and insights

Qualifications:

  • Bachelor’s degree in related field, preferably quantitative, business, math or economics with quantitative work experience
  • Deep background in data creation, manipulation, analysis and management
  • Strong basic statistics background (preferred)
  • Broad, evidenced experience in mobile marketing
  • Possess an expertise in new and emerging digital channels, tactics and media
  • Experiential knowledge of integrated marketing and digital disciplines as well as Direct Marketing, including testing, tracking and measurement
  • Superior communication, budgeting, project management and planning skills
  • 10+ years of digital strategy experience
  • Healthcare and agency experience strongly desired

Senior Interactive Developer

The Senior Interactive Developer will serve as a software development expert and project strategist with a focus on ideation, project planning, leadership, and overall technical project execution for the technical responsibilities within the SDLC.

Full job posting

Job Description

The Senior Interactive Developer will serve as a software development expert and project strategist with a focus on ideation, project planning, leadership, and overall technical project execution for the technical responsibilities within the SDLC. The Senior Interactive Developer assists in the creation and development of interactive work with experience designing front-end interfaces and backend infrastructure to meet the client’s strategic needs. The Senior Interactive Developer must have an advanced understanding of current programming and object-oriented design approaches. Work includes content creation and preparation for, but is not limited to the following:

  • Websites, including: microsites, portals, interactive visual aids and immersive experiences
  • Cross-platform mobile web applications
  • Native iOS/Android/Windows applications
  • AR/VR/Convention experiences
  • Display advertising & mobile engagement

Functional Competencies

  • Stakeholder Management – The process by which an individual establishes, monitors, and maintains support from leadership, agency team members, and external clients by influencing their expectations through regular, candid communication
  • Organizational Effectiveness – The understanding of formal and informal work processes within the organization and how to leverage them by establishing effective relationships to get work completed
  • Effective Planning – Creating and maintaining a viable project plan that includes initiation, planning, executing, and monitoring phases to accomplish agreed-upon outcomes given appropriate resources, funding, time, and quality parameters balanced with the inherent project risks
  • Problem Solving – The ability to diagnose to root cause, assess potential solutions, and respond by implementing the most effective solution
  • Digital Acumen – Lead the execution of a full-spectrum digital strategy including the project management of digital technology solutions throughout a project lifecycle which requires understanding all sides of digital media including web presence, social media, and sales representative support materials

Functions and Responsibilities Required Development Skills

  • Minimum seven (7) years professional development experience, preferably in an agency environment
  • Strong logic and analytical skills
  • A desire to understand the next generation of web technology
  • Experience developing / architecting web applications
  • Experience developing responsive and/or adaptive web applications and email
  • Programming Experience – .NET (C#), HTML5, CSS3, Node.js, JavaScript, etc.
  • Database Experience – MySQL or other relational databases – Good understanding of Agile development methods
  • Good understanding of object oriented design/programming
  • Experience with industry platforms (e.g. SiteCore, Veeva, Skura, SharePoint, WordPress, Drupal, AEM, etc.)
  • Experience with modern analytics systems and implementation
  • Works within source code management environments and methodologies (e.g. SVN, GIT, TFS) – Proficient in Adobe Photoshop and Illustrator, able to translate layouts into programming templates
  • Strong understanding of best practices and code standards for web and local delivery

Required Team Skills

  • Demonstrated success in leading the development effort of interactive projects, including experience in leading, supporting, and mentoring other developers
  • Collaborates with department leadership to:
    • Recommend and implement tactics that bring to life the creative vision
    • Solve conceptual challenges and create preliminary application models
    • Determine the most appropriate solutions for the medium and recommend approaches
    • Works collaboratively with other disciplines and departments
  • Assist in determining programming needs based on creative and functionality requirements – Review each project for accuracy, functionality and ensuring code quality before releasing to Quality Assurance team
  • Document all work according to standards for distribution Additional Desirable Talents and Skills
  • Experience managing Web Apps and VMs within Microsoft Azure
  • Advanced knowledge integrating HTML5 video, including optimizing file size and playback quality
  • Expertise integrating front-end programming with middleware or back-end applications
  • Experience with brand advertising, medical advertising, direct marketing, or promotions agencies
  • Experience developing native applications for iOS and/or Android
  • Able to deliver capabilities and other types of code-specific presentations to internal and external clients

Personal Characteristics/Attributes

The Senior Interactive Developer is integral to the development process. Possessing an excellent eye for detail, this individual will consistently produce high quality work that meets both creative and technical requirements. The Senior Interactive Developer is extremely organized and maintains files in a systematic fashion and controls versioning as a project progresses. This individual is self-directed and self-disciplined; able to work without supervision while continuing to meet all deadlines. The Senior Interactive Developer can communicate effectively with other creatives and technical developers. Finally, good all-around interpersonal skills are a requisite criterion for success. Related Experience Experience in an advertising agency with a healthcare focus is a plus. Advertising agency experience is characterized as a multi-disciplined environment working across such roles as creative, copywriters, as well as account teams. Healthcare experience is characterized by product efforts governed by client and government medical regulatory.

Senior Account Executive

The Senior Account Executive (SAE) supports the Account Team in ensuring the client brand needs are met as it relates to brand strategy, tactical recommendations and overall agency support.

Full job posting

Job Description

The Senior Account Executive (SAE) supports the Account Team in ensuring the client brand needs are met as it relates to brand strategy, tactical recommendations and overall agency support. They are the day-to-day brand tactical lead for assigned client brand, collaborating with multiple teams within the agency to deliver creative work that excels. They must be proactive in understanding their brands and the markets in which they compete, and continuously look for ways to provide agency value to the client.

The SAE is an experienced AE or equivalent who has demonstrated their elevated level of proficiency in how they interact and establish relationships with clients; playing a strategic role in account development, leveraging critical thinking skills, able to lead client discussion independently, and manage client relationships with a high degree of autonomy. Additionally, they have the ability to listen, interpret, and challenge client direction and clearly communicate said direction to the internal teams.

Functions and Responsibilities

Quality/Creative Excellence

  • Participates in creative process and selling great creative by understanding core business strategy and brand objectives
  • Uses critical thinking and knowledge of product specifics when reviewing all promotional content for accuracy with brand campaign and messaging
  • Reviews project and job materials during routes to ensure brand strategy continuity
  • Ensures brand style guides are being followed during project kick-offs/routes/submissions

Strategic Planning and Execution

  • Stays on top of competitive and market dynamics and provides perspective on business/brand impacts of these dynamics and helps the Account Supervisor identify organic growth opportunities for his/her assigned brand(s)
  • Attends key market research and convention activities and helps provide critical insights
  • Works with Account Supervisors to review market research and regular reports such as ATUs, Message Recalls, etc and leverages critical thinking to provide valuable and actionable insights
  • Ensures knowledge on product data, mechanism of action, key differentiating benefits/features, and competitive challenges
  • Attends MRL reviews for spin-off jobs (on behalf of the Account Supervisor) to ensure integrity of brand messaging and consistency across brand elements/style and negotiates changes with client where appropriate
  • Assists Account Supervisor with development of SOW from an account management perspective based on tactical plan approval, including thoughtful descriptions of each project

Communication

  • Clearly and effectively communicates client feedback as it relates to messaging changes to the internal team
  • Ability to write comprehensive conference reports following client meetings and/or interactions
  • Collaborates as necessary with other partner agencies on project-related matters specific to strategy and objectives
  • Works with Account Supervisor to ensure all client meetings are documented including ensuring documentation of all client meetings on key action items from meetings (if applicable work with the PM staff to document timing changes, etc)

Client Management

  • Proactively identifies industry trends and best practices and leverages them appropriately to support the client’s business
  • Establishes trusting relationships with client and extended client support teams (medical, regulatory, legal)
  • Ensures client expectations are met or exceeded with regards to the quality and content of work provided by the agency
  • Supports Project Management executional recommendations and ensures open-line of communication between client and Project Management team

Overarching/Leadership/EQ

  • Initiates small/pick-up project kick-offs collaborating with team Project Manager, sharing promotional objectives and strategic background and detailed rationale for the tactic/initiative with the team
  • Supports the Account Supervisor in scheduling client meetings and developing agendas, slides, and organizing the meeting details for client and brand planning meetings
  • Exhibits ability to solve problems collaboratively with assigned internal teams through active
    listening and probing questions
  • Motivated by a passion to pursue goals shown by efforts and energy towards excellence in all
    assignments
  • Accepts responsibility for tracking and adhering to AbelsonTaylor’s PTO and all Human Resource policies
  • All other duties as assigned

Requirements

  • Minimum of a bachelor’s degree with emphasis in advertising/marketing and/or communications
  • Preferably, at least 4 years of agency or client-related pharma experience that provides an understanding of advertising, marketing, media, creative, production, public relations, research, agency finance, etc
  • High levels of verbal and written communication skills are essential for success as are exhibiting credibility, honesty, and reliability
  • Approachability and accountability are important traits needed in order to thrive in the fast-paced culture of pharmaceutical advertising
  • Periodic travel is required
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