CareersA great place to grow

At AbelsonTaylor, you'll have the opportunity to nurture your talent and strengthen your abilities. Take a look and see if there's a position that fits you.

What our people are saying

Work-life balance is treasured here without sacrificing quality. I can feel great about what we’re creating and still go home to my family at night.
I love finding solutions to help brands make a positive impact on patients.
Good ideas are appreciated, and that feels good.
Everyone has a voice. You can be a VP or an associate. AT cares more about a good idea than who delivers it.

(They didn't get paid extra to say this. Honest.)

Open positions

Account Executive

Job description The Account Executive/Senior Account Executive (S/AE) supports the Account Team in ensuring the client brand needs are met as it relates to brand strategy, tactical recommendations and overall agency support.

Full job posting

Job description

The Account Executive/Senior Account Executive (S/AE) supports the Account Team in ensuring the client brand needs are met as it relates to brand strategy, tactical recommendations and overall agency support. They must be proactive in understanding their brands and the markets in which they compete, and continuously look for ways to provide agency value to the client.

The Account Executive may work on one brand or support several depending on account staffing for that particular team.
The SAE is an experienced AE who has demonstrated their high level of proficiency in how they interact with clients; playing a strategic role in account development, leveraging critical thinking skills, able to lead client discussion independently, and manage client relationships with a high degree of autonomy.

Functions and Responsibilities

  • Attends key market research and convention activities and helps provide critical insights
  • Works with Account Supervisors to review market research and regular reports such as ATUs, Message Recalls, etc and leverages critical thinking to provide valuable and actionable insights
  • Ensures knowledge on product data, mechanism of action, key differentiating benefits/features, and competitive challenges
  • Reviews project and job materials during routes to ensure brand strategy continuity
  • Uses critical thinking and knowledge of product specifics when reviewing all promotional content for accuracy with brand campaign and messaging
  • Ensures brand style guides are being followed during project kick-offs/routes/submissions
  • Initiates small/pick-up project kick-offs with Project Manager, sharing promotional objectives and strategic background and rationale for the tactic/initiative
  • Attends MRL reviews for spin-off jobs (on behalf of the Account Supervisor) to ensure integrity of brand messaging and consistency across brand elements/style and negotiates changes with client where appropriate
  • Clearly and effectively communicates client feedback as it relates to messaging changes to the internal team
  • Assists Account Supervisor with development of SOW from an account management perspective based on tactical plan approval
  • Works with Account Supervisor to ensure all client meetings are documented including ensuring documentation of all client meetings on key action items from meetings (if applicable work with the PM staff to document timing changes, etc)
  • Supports the Account Supervisor in scheduling client meetings and developing agendas, slides, and organizing the meeting details for client and brand planning meetings
  • Stays on top of competitive and market dynamics and provides perspective on business/brand impacts of these dynamics and helps the Account Supervisor identify organic growth opportunities for his/her assigned brand(s)
  • Proactively identifies industry trends and best practices and leverages them appropriately to support the client’s business
  • Accepts responsibility for tracking and adhering to AbelsonTaylor’s PTO and all Human Resource policies
  • All other duties as assigned

Requirements

  • Minimum of a bachelor’s degree with emphasis in advertising/marketing and/or communications
  • Preferably, at least 2 years (3-4 years for the Senior Account Executive role) of agency or client-related pharma experience that provides an understanding of advertising, marketing, media, creative, production, public relations, research, agency finance, etc
  • High levels of verbal and written communication skills are essential for success as are exhibiting credibility, honesty, and reliability
  • Approachability and accountability are important traits needed in order to thrive in the fast-paced culture of pharmaceutical advertising

Senior VP Customer Insights & Engagement

Job description At AbelsonTaylor, our Customer Insights and Engagement team is a key, respected partner for our clients: we bring forth cultural and behavioral insights to ensure deep relevancy, we ensure creative is not only on strategy but meets our core criteria to stand apart from the rest, we define the communications principles that guide.

Full job posting

Job description

At AbelsonTaylor, our Customer Insights and Engagement team is a key, respected partner for our clients: we bring forth cultural and behavioral insights to ensure deep relevancy, we ensure creative is not only on strategy but meets our core criteria to stand apart from the rest, we define the communications principles that guide media choices and make sure the brand experience is orchestrated with touchpoints that connect brands to people in a connected world.

The SVP, Customer Insights & Engagement is responsible for leading a team of Account Planners and Engagement Strategists, serving as strategic leads in developing communication and engagement strategy for new and existing business opportunities within health and wellness. The SVP leads and counsels planners and engagement strategists in understanding and monitoring a variety of therapeutic areas and treatment trends, these subject matter experts “Feel the Data” by marrying business objectives, diverse analytic methods, and human insight to spark and bring new ideas, sound recommendations and relevant solutions to our clients.

What does an ideal candidate look like?

This ideal candidate champions a modern approach to experiences for brands; understands consumer behavior and context, and architects and orchestrates strategic communications and touchpoints to define how brands connect to people in a connected world. This individual has the ability to be a strategic anchor and leader across a multidisciplinary team: understanding business context, uncovering insights and category white space, exploring and defining growth opportunities, architecting strategy, leading working sessions, communicating vision, and ultimately helping build brands by driving great ideas, rooted in data and observation, that engage audiences and deliver measurable value.

In addition, this individual is responsible for staying on top of emerging therapeutic areas for new business opportunities and helps assemble teams for pitches. As a thought leader and innovator, this person seeks opportunities to grow overall agency expertise and partnerships with organizations advancing technology and solutions within health and wellness.

Functions and ResponsibilitiesQuality/Creative Excellence

  • A unique strategic leader who is expert in brand planning and customer insight mining, savvy in digital and social marketing, an effective manager and team leader and a strong partner to agency creatives, contributing to best-practice solutions for the overall strategic planning process at the agency.
  • Ability to translate technical and analytical data into meaningful insights and platforms that inspire the team to build winning strategy and creative

Strategic Planning and Execution

  • Consults on research management for projects, recommending research methodology, and interpretation of research findings as a basis for the identifying customer insights and journey development.
  • § Experience in both healthcare provider and consumer marketing research, analytics, integrated communications and digital media planning, and leading integrated marketing solutions, including: TV, print advertising, sales collateral, direct mail, PR, digital programs such as website development, content strategies, digital advertising programs, mobile, social, and metrics-based optimization.

  • Concentration on elevating the integral role of engagement strategy by evolving it from traditional communications planning into a well-understood, highly-regarded and innovative discipline responsible for leading the overall digital strategic vision and deliverables.
  • § Demonstrates an intimate understanding of how consumers interact with channels and technology, this pivotal role demands a focus on how to most effectively solve clients’ business challenges through solid insights that lead to the build of an orchestrated system of paid, owned and earned touchpoints that inspires connected creativity.

  • Constantly looking for ways to evolve the capabilities of the strategy group with demonstrated ability for delivering strategic solutions AND rolling up your sleeves to bring those solutions to life

Communication and Presentation

  • Excellent communication skills, including written, oral and presentation with a history of pitching and winning business from new and existing clients

Client Interface

  • Ability to develop a collaborative working relationship with clients and provide strategic consultancy to our clients as part of the overall client/agency partnership.
  • Poise and confidence in front of senior clients and talent to articulate complex ideas with clarity with the skill of manipulating data to extract insights and visualize data in impactful ways.
  • Trusted by clients and agency teams as a source for ongoing digital, social, and measurement strategy counsel and education

Overarching/Leadership/EQ

  • Ability to understand and mentor all functions and responsibilities of direct reports and the levels below Demonstrates strength of character and self-confidence to overcome obstacles

Project Manager II

Job description A Project Manager II (PMII) has demonstrated the capability to work across several small brands or one large brand leading the internal team to ensure projects are executed at the highest quality level, on time,and within budget.

Full job posting

Job description

A Project Manager II (PMII) has demonstrated the capability to work across several small brands or one large brand leading the internal team to ensure projects are executed at the highest quality level, on time,and within budget. The PMII manages a multitude of projects that are generally more complex in approach, and may include multi-faceted print pieces, small to medium high-priority digital projects with medium levels of functional integration, under general supervision. The PMII understands the unique sets of processes,creative groups, and financial processes for each client. They also the exhibit the ability to apply learnings across brands/clients. The PMII can accomplish their work more autonomously and begins to show the qualities of diplomacy,problem solving and decisiveness across agency functional groups and different personality types, to effectively lead the team to mutually agreeable outcomes. The PMII has demonstrated a high level of proficiency in managing projects from initiation to completion and is consistently effective in obtaining results from their project teams.

Quality/Creative Excellence

  • Leverages critical thinking skills to ensure creative excellence by proactively bringing recommendations and solutions for project contingencies when faced with budget or timeline constraints
  • Identifies potential risks by identifying work breakdowns and scope changes and proactively works to mitigate these risks
  • Works closely with their Account Management counterparts to assess client needs and deliverables and ensuring project expectations are met
  • Identifies appropriate agency resources and staff needed for project-related meetings throughout the lifecycle of the project to ensure all key milestones are being met and appropriate staff is being engaged at the various steps in the job
  • Exhibits negotiation skills and leverages relationships and experience with varying personality types across agency functional groups
  • Building/Managing Project Plans (Timeline & Estimate)
  • Demonstrates ability to apply learnings from managing a range of project types (digital, print, videos/animations, etc.) to independently build project plans and exhibit critical thinking skills meet deadlines. Able to independently secure all information necessary to develop job start form documentation including project timelines, necessary contingency plans, and estimates, collaborating with all functional departments to ensure internal alignment, and to compile outside vendor costs
  • Works with their Account Management counterparts to run all project initiation and job start meetings
  • Oversees Project Coordinator on routing and approval process. Works with PC to initiate the process in Workfront Proof
  • Manages project budgets and timelines; ensures projects stay within budget and on time by monitoring scope progress/changes, identifying work breakdowns, ensuring appropriate resources are being used, flagging issues to the S/PM and proactively estimating for project changes
  • Attends client MRL reviews (client dependent) to assess implications to budget and timing based on scope of feedback
  • Develops client status reports, leads client status meetings and provides updates and recaps on project details for internal and external meetings in a professional manner, engaging Account Management counterparts as appropriate
  • Oversees Project Close Out Process and leads project close-out meetings communicating any necessary action items and provides insights and recommendations for future project optimization and process improvements
  • Demonstrates ability to be competent in agency software system (Workamajig) and digital routing software system (Workfront Proof). In-depth training will be provided for both systems
  • Demonstrates ability to be competent in client software systems, as needed (e.g. submission software systems such as Veeva or Zinc and/or financial management software systems)

Financial Knowledge – Brand/Client Level

  • Understands the financial health of the business by consistently updating financial trackers, financial dashboards, monthly reports, and overseeing the invoicing process
  • Ability to critically assess financial health of the business, and how to make appropriate recommendations to client based on overarching annual budget parameters and spending
  • Generates required financial reporting and tracking as required for the project and/or overall business. Includes both internal-facing and client-facing reports
  • Ensures timely and accurate billing for clients
  • Contributes to annual SOW development

Overarching/Leadership/EQ

  • Leads all internal project-related meetings and drives decisions and actionable output by leveraging collaboration, negotiation, and critical thinking
  • Possesses ability to defend thinking and can negotiate a compromise when team members aren’t aligned on timing or budget
  • Appropriately raises potential issues to supervisor, and includes in key communications
  • Mentors new PM team members and PCs and if appropriate, meets with them regularly to provide constructive feedback, guidance, and coaching to further their project management skill sets
  • Understands the lifecycle of a product and important milestones such as label changes, ISI updates, new indications, launches or product approvals
  • Demonstrates the ability to identify additional team needs and/or concerns based on verbal / nonverbal communication cues
  • Accepts responsibility for tracking and adhering to AbelsonTaylor’s PTO and all Human Resource policies
  • All other duties as assigned

Requirements

  • Minimum of a bachelor’s degree with emphasis in advertising/marketing and/or communications
  • Minimum of 1 year experience in a project manager role at an agency and preferably at least 2-5 years of experience at an agency or other relevant client-related pharma experience that provides an understanding of advertising, marketing, media, creative, production, public relations research, agency finance, etc. It is imperative that this individual have a complete understanding of the principles of marketing and communications planning
  • High levels of verbal and written communication skills are essential for success as are exhibiting credibility, honesty, and reliability
  • Approachability, accountability, and attention to detail are important traits needed in order to thrive in the fast-paced culture of pharmaceutical advertising
  • Strong time management and organizational skills
  • Flexibility to lead diverse and dynamic project needs
  • Periodic travel may be required (client dependent)

Assistant Media Planner

Job description The Assistant Media Planner (AMP) is a developmental role that prepares one for Media Planner. As such, the AMP will still perform some Media Assistant duties, but will fulfill the role of Media Planner on select account assignments.

Full job posting

Job description

The Assistant Media Planner (AMP) is a developmental role that prepares one for Media Planner. As such, the AMP will still perform some Media Assistant duties, but will fulfill the role of Media Planner on select account assignments. The AMP will co-serve as central point of contact for the internal and external clients/partners for assigned accounts along with the Supervisor or Director. The Assistant Media Planner works on client interactive/digital media as well as non-digital planning, buying and research efforts. AMPs will likely execute their own schedules.
The primary difference between an Assistant Media Planner and Media Planner is experience, a higher level of independent function, and consistent handling of both digital and non-digital elements with equal ability, as well as complexity of account assignment.

Functions and Responsibilities

  • Collect initial parameters
  • Perform plan research (e.g. coordinate with Sr. Media Planner – Technology & Analytics and MediaAssistants to obtain audience behavior information, competitive activity)
  • Coordinate with Media Supervisor and/or Media Director to develop primary media objectives,strategies and frequency goals.
  • Investigate and select vehicles, create schedule to achieve goals.
  • Oversee and coordinate all schedule management/stewardship functions.
  • Generate space estimates/media authorizations for account team/client approval
  • Maintain schedules updating with revisions
  • Match digital media invoices to P.O.s and plans. Approve invoices or report discrepancies toplanner for resolution. Work with Billing Department as needed.
  • Coordinate with Production Department on material information
  • Distribute space contracts/IOs/POs
  • Compiling and gather space/material due dates and insert quantities (e.g. Insert Quantity Due DateReport)
  • Check ad placement and investigate discrepancies to follow-up on ad quality and make goodissues (e.g. Ad Placement Report).
  • Co-media liaison with account team, client
  • Leader of all account team and client meetings, unless designated to Media Supervisor or MediaDirector.
  • Provide media opportunities for schedule improvements, value-added service action steps.
  • Develop or review all key schedule reports, including actual vs. goal for budget, reach/frequency, KPIs,etc.
  • Monitor competitive activity, create reports, forecasts and implication statements & oversee datacollection and input
  • Attend post-test research and report with findings/actions to be taken. Media Supervisor/Director topresent results with actionable insights.
  • Attend industry events such as conventions, lunch and learns, workshops.
  • Meet with suppliers
  • Share in meeting with supplier community and taking action/writing POVs where necessary
  • Help educate account services on media best practices and new vehicles.

Personal Characteristics/ Attributes

  • 1 year media experience required
  • Banner advertising, search engine advertising/optimization, mobile device advertising and e-mail mediapreferred
  • Bachelor’s degree is preferred and/or equivalent job-related experience
  • Working knowledge of Word, Excel, PowerPoint required
  • Experience with KANTAR MARS systems
  • Understanding of primary industry research and resources in audience behaviors and vehicleperformance (i.e. Manhattan, Forrester, comScore, Google Analytics, Google AdWords, etc.).
  • Takes ownership for projects
  • Demonstrates high degree of multiple project management
  • Maintains high standards on all work
  • Understands the importance of time commitments
  • Demonstrates attention to detail
  • Organizational skills, including managing all implementation processes effectively
  • Demonstrates business writing/verbal and analytical skills, ie, able to write/express recommendationsand comparative analyses as appropriate
  • A sense of how to interact appropriately and effectively with sales representatives
  • Demonstrates problem solving including use of creative and alternative solutions with supporting logicalrationale
  • Demonstrates understanding of the agency process
  • Experience with internal processes efficiently and effectively, ie. media estimates, job starts, clientapprovals
  • Work effectively with all departments as a dedicated team player

Director Engagement Strategy

The Director of Engagement Strategy and Analytics will be primarily responsible for providing leadership and strategic guidance for all digital projects and initiatives and RM programs for assigned accounts.

Full job posting

Job Description

The Director of Engagement Strategy and Analytics will be primarily responsible for providing leadership and strategic guidance for all digital projects and initiatives and RM programs for assigned accounts. The goal is to provide guidance that takes into account the customer journey and lifecycle and to coordinate this with a channel plan that outlines the most efficient path to connect with that customer. Successful candidates will demonstrate a history of creating innovative and effective digital initiatives as well as customer loyalty programs and maximizing the usage of applicable customer data. This position requires a sound understanding of current and emerging interactive vehicles that impact digital communications.

Functions and Responsibilities

  • Serves as a thought leader in aligning digital marketing strategies under a client’s business goals and objectives
  • Directly manage digital strategy team members for all assigned accounts to determine client digital and relationship management needs and provide strategic framework to answer those needs. Work inpartnership with the agency’s account directors to ensure that resource needs and strategic needs arefully met.
  • Client thought leader in aligning integrated marketing strategies under a client’s business goals and objectives; direct client communication to sell in new strategies and executions
  • Serve as Agency lead for process improvement and other critical initiatives, as assigned
  • Manage assigned digital and the RM strategists to provide account teams with consistent, valuable and relevant guidance
  • Lead efforts to evaluate digital and RM programs and tactics that coordinate multiple customer touchpoints to optimize successful consumer experience
  • Work with account team to identify opportunities and determine and prioritize project scope and business specifications
  • Provide strategic insights and support, as assigned, for new business opportunities
  • Demonstrate leadership and expertise in key digital analysis and performance including Google Analytics, SEO, UX/UI
  • Provide regular client team education on digital and RM philosophies, trends and insights

Qualifications:

  • Bachelor’s degree in related field, preferably quantitative, business, math or economics with quantitative work experience
  • Deep background in data creation, manipulation, analysis and management
  • Strong basic statistics background (preferred)
  • Broad, evidenced experience in mobile marketing
  • Possess an expertise in new and emerging digital channels, tactics and media
  • Experiential knowledge of integrated marketing and digital disciplines as well as Direct Marketing, including testing, tracking and measurement
  • Superior communication, budgeting, project management and planning skills
  • 10+ years of digital strategy experience
  • Healthcare and agency experience strongly desired

Senior Account Executive

The Senior Account Executive (SAE) supports the Account Team in ensuring the client brand needs are met as it relates to brand strategy, tactical recommendations and overall agency support.

Full job posting

Job Description

The Senior Account Executive (SAE) supports the Account Team in ensuring the client brand needs are met as it relates to brand strategy, tactical recommendations and overall agency support. They are the day-to-day brand tactical lead for assigned client brand, collaborating with multiple teams within the agency to deliver creative work that excels. They must be proactive in understanding their brands and the markets in which they compete, and continuously look for ways to provide agency value to the client.

The SAE is an experienced AE or equivalent who has demonstrated their elevated level of proficiency in how they interact and establish relationships with clients; playing a strategic role in account development, leveraging critical thinking skills, able to lead client discussion independently, and manage client relationships with a high degree of autonomy. Additionally, they have the ability to listen, interpret, and challenge client direction and clearly communicate said direction to the internal teams.

Functions and Responsibilities

Quality/Creative Excellence

  • Participates in creative process and selling great creative by understanding core business strategy and brand objectives
  • Uses critical thinking and knowledge of product specifics when reviewing all promotional content for accuracy with brand campaign and messaging
  • Reviews project and job materials during routes to ensure brand strategy continuity
  • Ensures brand style guides are being followed during project kick-offs/routes/submissions

Strategic Planning and Execution

  • Stays on top of competitive and market dynamics and provides perspective on business/brand impacts of these dynamics and helps the Account Supervisor identify organic growth opportunities for his/her assigned brand(s)
  • Attends key market research and convention activities and helps provide critical insights
  • Works with Account Supervisors to review market research and regular reports such as ATUs, Message Recalls, etc and leverages critical thinking to provide valuable and actionable insights
  • Ensures knowledge on product data, mechanism of action, key differentiating benefits/features, and competitive challenges
  • Attends MRL reviews for spin-off jobs (on behalf of the Account Supervisor) to ensure integrity of brand messaging and consistency across brand elements/style and negotiates changes with client where appropriate
  • Assists Account Supervisor with development of SOW from an account management perspective based on tactical plan approval, including thoughtful descriptions of each project

Communication

  • Clearly and effectively communicates client feedback as it relates to messaging changes to the internal team
  • Ability to write comprehensive conference reports following client meetings and/or interactions
  • Collaborates as necessary with other partner agencies on project-related matters specific to strategy and objectives
  • Works with Account Supervisor to ensure all client meetings are documented including ensuring documentation of all client meetings on key action items from meetings (if applicable work with the PM staff to document timing changes, etc)

Client Management

  • Proactively identifies industry trends and best practices and leverages them appropriately to support the client’s business
  • Establishes trusting relationships with client and extended client support teams (medical, regulatory, legal)
  • Ensures client expectations are met or exceeded with regards to the quality and content of work provided by the agency
  • Supports Project Management executional recommendations and ensures open-line of communication between client and Project Management team

Overarching/Leadership/EQ

  • Initiates small/pick-up project kick-offs collaborating with team Project Manager, sharing promotional objectives and strategic background and detailed rationale for the tactic/initiative with the team
  • Supports the Account Supervisor in scheduling client meetings and developing agendas, slides, and organizing the meeting details for client and brand planning meetings
  • Exhibits ability to solve problems collaboratively with assigned internal teams through active
    listening and probing questions
  • Motivated by a passion to pursue goals shown by efforts and energy towards excellence in all
    assignments
  • Accepts responsibility for tracking and adhering to AbelsonTaylor’s PTO and all Human Resource policies
  • All other duties as assigned

Requirements

  • Minimum of a bachelor’s degree with emphasis in advertising/marketing and/or communications
  • Preferably, at least 4 years of agency or client-related pharma experience that provides an understanding of advertising, marketing, media, creative, production, public relations, research, agency finance, etc
  • High levels of verbal and written communication skills are essential for success as are exhibiting credibility, honesty, and reliability
  • Approachability and accountability are important traits needed in order to thrive in the fast-paced culture of pharmaceutical advertising
  • Periodic travel is required
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